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An Overview Of the Rice Agency

The Rice Agency is committed to responsive customer service as well as providing the best insurance value, while maintaining the highest ethical standards and credibility with our clients, carriers, and the public.

The Rice Agency is a general independent insurance agency with a broad range of Commercial, Personal, Life, and Health products. We’ve aligned ourselves with some of the finest carriers to deliver these products to you.

Established in 1963, The Rice Agency has become one of the best known insurance agencies in the area. From our office in Somerville, we service clients throughout the state of New Jersey, as well as parts of eastern Pennsylvania and New York. 

 WHY AN INDEPENDENT AGENT?Rice Agency

There is a difference in where you buy your protection. Many people don't realize there are three sources for insurance:

  1. Captive Agents, who can sell you the insurance of only one company.
  2. Telephone Representatives, who can offer you the insurance of one company, and only on the telephone.
  3. Independent Insurance Agents, who represent a number insurance companies, and research with these firms to find you the best combination of price, coverage and service.

Call us now or click here to Email us. 


Rice Agency Your Independent Insurance Agent:


  • Is a licensed professional with strong customer and community ties.
  • Gives you excellent service and competitive prices because your agent can access the insurance coverage from more than one company.
  • Unlike other agents, is not beholden to any one company; thus, you don't need to change agencies as your insurance and service needs change.
  • Assists you when you have a claim.
  • Is your consultant working with you as you determine your needs.
  • Offers you a choice of insurance plans and programs.
  • Is a value hunter who looks after your pocketbook in finding the best combination of price, coverage and service.
  • Offers one-stop shopping for a full range of products-home, renters, auto, business, life and health.
  • Can periodically review your coverage to keep up with your changing insurance needs.
  • Treats you like a person, not just another number.

There is a difference!

                Rice Agency

33 W. High Street
Somerville, NJ 08876
Phone: 908-722-1700
Fax : 908-722-9444
Email: joe@riceagency.com

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